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Marketing For the Three Kings Day
 
I remember that when I was about 5 years old, I was told by my parents to place my shoes by the door on the night of January 5th. Because the three kings will come by and will leave a gift for me if I was good during the previous year.
 
The Three Kings Day or Epiphany is a Christian holiday that I believe is being celebrated on most Latin American countries.  This is the holiday where parents spend more money to buy gifts for their kids, than Christmas.   Most businesses develop campaigns for the Three Kings Day besides Christmas. 
 
In Canada, we have a large Spanish population but companies are not targeting to Spanish Customers and not developing targeted campaigns to generate sales like for this holiday.
 
In USA, where there is a Hispanic population of over 45 million, things are different.  Traditional American companies like Wal-Mart are targeting to Spanish customers and developed campaigns for the Three Kings Day to attract customers to their doors.

Eventough, this is a Christian Holiday.  This holiday has also became tradition in some countries. Do they celebrate the Three Kings Day where you live?

Link Building for $5 dollars - Fresh and Hot!

I’ve been doing link submission and exchange on my free time with some webmaster friends but this year decided to offer it as a business.   I’ve helped a couple of webmasters on their link building efforts and they were happy with the results.

Then, I wanted to formalize my pricing and see how much is a fare and worth for our time and offer it as a service.  On my research, I found places that promote link building/submissions for some of the lowest prices ever that will not even be able to charge even If I live in Peru where the cost of living is less than in Canada.

What do you think is a fare price for link submission and exchange links services?

 

 

I got an email a few days ago at around 11:00 p.m. EST time from someone complaining about an order of english articles.

This person was so upset and I got upset as well because the complaint was about our work and a dissapointment on what we did for him.  He sent me a link where the articles were published and I was shock on reading those articles.  I could not believe my eyes!  Any of the sentences made sense.  It was like a bunch of targeted keywords within a sentence structure. 

Then, I understood why this person was so upset on paying for articles that were not real content.   Later on, he realized that those articles were not written by our team and apologized for his upsetting email.

I am kind of easy going so I forgave him about his comments.